A television commercial and campaign elements promoting U2's 2009 "No Line on the Horizon" tour sponsored by BlackBerry. For the commercial, I designed and illustrated each key frame and worked closely with French director Alex Courtes through the filming in Dublin, Ireland. I also provided direction during the editing and post-production process done by Mass Market in NYC.
I was the lead art director/designer on the campaign elements promoting the tour as well. And was responsible for the creation of the campaign sizzle reel showcasing the various elements.